Marketing and Promotion

Communications plays a vital role in the BID’s work, creating a network between businesses, promoting the initiatives being undertaken by the BID, and elevating the area as a destination for leisure and business.

Over the coming year, we will be raising awareness of the world class activity in the area, through the pocket guide, e-newsletter, website and social media. We will also be taking part in London-wide events, such as Pride and the London Festival of Architecture. Join us on Trafalgar Square for West End LIVE in June, showcasing highlights from London’s top theatre shows… and most people’s favourite season, Christmas, will be back in all it’s glory, with lights along the Strand. Keep an eye out for more activity later in the year.

Summer Campaign

The #NorthbankTogether campaign will bring the area together in celebrating the range of major events and smaller activities this summer, all ready to be discovered. Northbank businesses can get involved and find out more, simply by contacting the BID office, or downloading the campaign brief here.

Summer events

Out now: Northbank’s Healthy Living Area Guide

Take a walk around the Northbank – did you know this increases productivity levels as well as helping you to get physically fit? It’s also well known that you can often get to other central London locations in a similar or even quicker time by walking rather than taking public transport… By taking a side street you’ll uncover exciting new things and reduce your exposure to air pollution, so take out one of our maps and have a look around!

Next one due out June 2019.

If you’d like to be sent a free area guide then contact the BID office.

Northbank BID

Area Guide: Feb 2019

Email the BID for your printed copy

Share content with us

• Get your events or your business listed on the website, newsletter and on social media
• Promote your business to the local community through providing an offer on the Northbank Privilege Card
• Feature in the Northbank seasonal guide
• Co-host an event

You may also be interested in…

New Northbank Pocket Guide & Illustrated Map

Northbank Summer Flags Along The Strand

Concept sketch for Strand-Aldwych by LDA Design 2018

Strand-Aldwych Artist Commission

‘You Know My Name’ by Jonny Woo

To celebrate National Poetry Day on the Northbank, here’s a poem created by the fabulous Jonny Woo…

Associated News

Discover more related news here

26 June 2020

Workplace Mental Health Blog

Over the last few months The Northbank BID have been working with Charlotte Wiseman as part of the South Westminster BIDS Virtual Event Series. Charlotte has put together the below...

25 June 2020

We Are Open

With the lift of social distancing requirements and retail businesses reopening from 15 June 2020. The Northbank area is starting to re-open. For those missing the central London atmosphere, the...

12 June 2020

Cycling through our area

At Northbank BID we are looking in to how we can encourage an uptake in cycling within our footprint, to help improve the air we breathe along with everyone’s health...

4 June 2020

Central London Protests

The Northbank BID has a duty of care to update our local businesses and community, regarding protests which happen within the BID footprint. As a working parter with the Metropolitan...

3 June 2020

Westminster City Council – Re-opening Hub

Reopening safely: For businesses that are considering reopening on 15 June we’ve put together some guidance to help you to reopen safely. Their reopening hub has guidance on managing queuing arrangements, sample social...

29 April 2020

Creative Spring Challenge

The Northbank BID are inviting all businesses and their families to take part in our “Creative Spring Challenge.” Participants will be asked to either draw or write a poem on...

Marketed & Promoted

Steering Group

The Communications Steering Group meets quarterly and serves to: share key activities and goals of businesses in the area, advise on how to work together and what the priorities are to promote the area through various projects. Members are made up of key Marketing and Communications professionals from the hospitality, corporate, education and visitor attraction sectors.

If you are interested in joining the group please contact us.

Information

The Northbank
West Wing
Somerset House
Strand, London
WC2R 1LA


info@thenorthbank.london
02036979270