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Meet John, lead Ambassador for The Northbank

Ambassadors are the face of the BID on the streets to our visitors and businesses.  Here in Northbank we are committed to building great relationships with our businesses and we are ever mindful that we are a crucial link between the BID Team and our Levy Payers. 

An excellent example of this comes from our lead Northbank Ambassador, John:

“A month ago, I visited the Temple Brew House, and spoke with Ludovica who runs both the Brew House and Daly’s, located on Essex Street.

In the conversation she mentioned that she wanted to know when Freshers’ Week (Welcome Week) is for our two colleges in Northbank, King’s and LSE, and if we had any contacts for them.  I thought this was a great opportunity to link the BID Team with Ludovica and sent an email to the Team to assist.

As a result of this connection, the BID Team personally met with Ludovica, signed her businesses up with the Privilege Card Scheme, discussed security issues and the Night Safety charter, and linked her with the colleges”

I was very proud that this one interaction and email sparked this great connection between the Ludovica, the BID Team and colleges.  This is a prime example of how my Ambassador team can really make a difference to the businesses in the area, and we are working hard to create many more of these positive stories.

To request a business visit from the Ambassador Team, please email